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BRC/SPRINGBOARD FOOTFALL MONITOR | | January 17, 2013 | | The BRC/Springboard Retail Footfall Monitor (FM) gathers data on customer activity in town and city centre locations, and in out of town shopping locations, throughout the UK using the latest generation automated technology.
The FM records approximately 62 million footfall counts per week at over 500 different shopping locations in 152 towns and cities across England, Northern Ireland, Scotland and Wales. The Monitor covers the main centre in each nation/region and a representative sample of secondary and smaller town centres.
The Monitor provides the only available measures of the performance of town centre and out of town shopping locations in the UK. | |
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