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British Retailing: A Commitment to Health

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Policies & Issues: Food

BRITISH RETAILING: A COMMITMENT TO HEALTH

British Retailing: A Commitment to Health highlights the considerable investment our members continue to pursue to help customers make healthier and balanced choices. Modelled on the Government's Healthy Food Code of Good Practice, as detailed in its obesity strategy, Healthy Weight, Healthy Lives, it covers developments in areas as diverse as reformulation, labelling and nutrition information in catering establishments, as well as offering insight into consumer attitudes into healthy food and healthy messages.

The document is fully updated to incorporate the new initiatives our members have introduced in their stores over the last three years and includes many case studies detailing how ranges have been developed, the challenges members overcame and what impact members have seen on consumer behaviour.

RETAILERS' COMMITMENT TO HEALTH: REFORMULATION ACHIEVEMENTS

Major retailers are detailing the extensive progress they have made in reducing saturated fat, sugar and salt levels in their own-brand processed foods over the last three years.

The BRC has published Retailers' Commitment to Health: Reformulation Achievements. It provides a comprehensive update giving specific examples of retailers' reformulation work on a product by product basis. This builds on the BRC's previous British Retailing: A Commitment to Health document, which detailed retailers' policies on nutrition.

Notable results highlighted in the latest report include reducing saturated fat by as much as 50 per cent in cheese and by 30 per cent in sandwiches. Most retailers have introduced one per cent fat milk, which has 73 per cent less saturated fat than the full fat version. Other successes include reducing sugar in soft drinks by four per cent. Retailers have also led the way in meeting the Food Standards Agency's challenging salt targets.

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